Ann Pegoraro

Dr. Ann Pegoraro is the Director of the Institute for Sport Marketing (ISM) and holds an appointment as a Full Professor in School of Human Kinetics, all at Laurentian University. She holds a B.A. and MBA degree and received her doctorate from the University of Nebraska-Lincoln. Dr. Pegoraro has published extensively on the intersection of digital media and sport and is often sought out as an expert in this field.

Dr. Pegoraro has worked with sport organizations across Canada, Northern Ireland and the United States related to digital transformation and analytics. Dr. Pegoraro’s research has been published in journals such as Sex Roles, Communication and Sport, American Behavioral Scientist, Journal of Sport Management, and Online Information Review. Her recent work in digital media and innovation is focused on analytics, gender and diversity.

Sports executives, please find another response. Shock is no longer acceptable. To be shocked by sexism in sports is to be willfully ignorant to one of the most salient experiences of women in sports. Good leaders should not be willfully ignorant. Pick another response.

Meredith Cash@mercash22

Mets President Sandy Alderson describes feeling "shocked" upon learning about Jared Porter's conduct, but he says that shock eventually "gives way to disappointment."

🚨JOB: Digital Marketing Manager🚨

Are your digital marketing skills as dope as your sneaker collection? Then come rock with us at @AnotherLane_

Apply Today:


We're looking for a Social Media Associate at @thegistnewsca/@thegistusa to assist our team in creating compelling and engaging content across The GIST's social media channels

Please tag/share with ppl that may be interested!

Are you doing research on use of #emojis in online conversations? Our new research tool @Communalytic has a nifty feature that can automatically find all emojis in your dataset, create an emoji cloud & provide you w/a downloadable .csv w/a tally. #css

It took 3 yrs to develop, but @phmai & I happy to share @communalytic, a new research tool designed to study anti-social behaviours online, w/the #internetresearch community. The tool can collect/process pub. data from Reddit & Twitter. CrowdTangle will be added next month. #css

Load More...