Katie Lebel

Dr. Katie Lebel is an Assistant Professor in the Department of Marketing Management. Her research is focused in the area of sports marketing, with a particular interest in digital media and the marketing and promotion of women’s sport. A former NCAA Division I athlete, Katie earned her Ph.D. at The University of Western Ontario. She began her academic career at St. John’s University in New York City and joined the Ted Rogers School of Management faculty in 2016.




Moolah Kicks, the basketball footwear brand exclusively for female athletes, has announced an exclusive partnership with @DICKS.

DICK’S will be the 1st retailer to sell @moolahkicks, which was started by Natalie White, a 23yr old basketball player & advocate for gender equality.

Are you a sport coach of girls? If so, we'd like to hear from you. Take this SHORT (5mns) survey to help us develop tools for coaches. Survey is in 9 languages. Scan the code which will take you directly to the survey. #CoachingHER

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